Startup Package 01  |  Brand Fundamentals

Create a Brand Positioning in Two Weeks

An icon of a rocket launching from the result of a startup business deal and two people shaking hands
Perfect Brand Launch Foundation
an icon of a document that says MVP standing for mission vision purpose by Gohan Strategy
Mission / Vision
A Line icon of a workshop and consultation with a startup team by Gohan Strategy
Online Workshop
Clarity
An icon of a brand persona by Gohan Strategy
Customer Personas
2 Weeks
Project Timeline
A mockup of the brand fundamentals package one  by Gohan Strategy to solve brand alignment and strategic needs of clients and startups.
Brand Strategy Package
An icon of a document with a positioning statement and a pie chart for brand strategy use. by Gohan Strategy
Competitors Overview
10K
USD Project Cost
A snippet preview or summary of brand strategy summary created by Gohan Strategy. An example of the outcome of Gohan's brand fundamentals package one.
One Page Summary
An icon of an orange flag that stands for the goals we achieve together by Gohan Strategy
Positioning Statement
Icon for a meeting or a strategy workshop by gohan strategy
Create Consistency
An icon of a trophy by Gohan Strategy
Brand Strategy
An icon of a man inside a computer screen symbolizing video calls or online meetings
100% Digital
a few slides symbolizing an icon for an organized delivery process
5-Day Sprint
an icon of a heart  by Gohan Strategy
Core Values
Free Consultation
A photo of Gohan's founder Yohji Alexander Kanki leading a startup entrepreneur through a workshop board and consults the man with a new strategy in a modern meeting room and a whiteboard.

Our interactive workshops help startups and entrepreneurs create the foundation that will educate your company culture, sales pitches, market positioning, advertising, design, and more.

In just five days, you will be able to identify and clarify the true essence of your business idea, align your team behind a strong brand messaging, and launch with a clear goal and purpose!

In just five days,
you’ll be able to:

An orange circle design element by Gohan Strategy
Create alignment across your team
An orange circle design element by Gohan Strategy
A foundation for pitching, websites, etc.
An orange circle design element by Gohan Strategy
Create a competitive analysis
An orange circle design element by Gohan Strategy
Position yourself in your industry
An orange circle design element by Gohan Strategy
Validate the strength of your product/service
An orange circle design element by Gohan Strategy
Supercharge your internal culture

What this
service is not:

An orange X sign that is a design element of Gohan Strategy in 2023
NOT a marketing or PR strategy
An orange X sign that is a design element of Gohan Strategy in 2023
NOT a content creation plan
An orange X sign that is a design element of Gohan Strategy in 2023
NOT a design or creative service
An orange X sign that is a design element of Gohan Strategy in 2023
NOT an enterprise solution
An orange X sign that is a design element of Gohan Strategy in 2023
NOT a magic solution

How much does it cost?

A One-time payment of
$10,000 USD

How long
will it take?

Two Week Sprint:
Day 1-3: Workshop
Day 4: Research
Day 5: Handover
(100% Digital Process)

What are the
deliverables?

Brand Summary Page
Brand Workbook
Executive Summary
Workshop Recordings

What others are saying

A group of business people in a room celebrating a new achievement together with startup branding designed and created by Gohan Strategy.
Five orange stars that reflect on Gohan Strategy's top rated services and testimonials.
"They facilitated multiple brand strategy sessions, that were helpful to define what story do we want to tell, how do we want to be perceived both internally and externally, what our brand messaging should be..."
Albina Lanina
Zenrooms Inc.
A group of asian filipino business people standing in front of a lit up wall in their office.
Five orange stars that reflect on Gohan Strategy's top rated services and testimonials.
"They worked above and beyond to really get to know us and the company we're launching..."
Karen Bautista
Asticom Inc.
A photo of the Kumu team in the Philippines, a successful tech startup to create better online connection by Gohan Strategy
Five orange stars that reflect on Gohan Strategy's top rated services and testimonials.
"Your workshops, expertise, and creativity had a huge beneficial impact for the team. You have helped us build a foundation that is super aligned with our current growth..."
Roland Ros
Kumu Inc.
An Iceberg graph where the top is of the iceberg stands for brand identity design and the bottom half reflects on brand strategy. In this image the bottom half is highlighted to focus on brand strategy in Gohan's a package no.1 titled brand fundamentals
Personas      Competitors      Positioning      Mission/Vision      Core Values
An Iceberg graph where the top is of the iceberg stands for brand identity design and the bottom half reflects on brand strategy.

Brand Strategy

Brand strategy is a long-term plan that educates how a company will create, develop, and maintain its brand over time.

Download Summary Deck